OUR STORY

avenue swimclub, minimalist luxury
They have the timeless beauty of pieces made by hand, under the Turkish sun, where the women of Sonay Ozkan's family live. Of these artisans, the founder of avenue swimclub has drawn its taste for noble materials, the awareness of the right quantities and the patience, which reconnects us to time, that of crocheting unique pieces that each have their own story.
From this heritage was born avenue swimclub, a collection of swimsuits, bustiers and accessories with a resolutely seventies air, which mixes gypsy allure and oriental tradition. Each piece is imagined in Paris, designed one by one, adjusted as closely as possible to the body and the needs of women. The yarns, sourced locally, come together and turn into beautifully plain or multicolored pieces crocheted 100% by hand in Turkey using traditional know-how and techniques.
The production of each model takes several days. To crochet nature by hand is to accept duration, variations. It is to appreciate the uniqueness of things, which makes them so precious. Year after year, we keep and accumulate these delicate pieces that keep the imprint of a summer, the memories of first steps or first kisses, of naps under fresh sheets and days that stretch to infinity. Because today, our wardrobes are aware of reasoned choice, noble materials and pieces that last.